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Reel Sportswear - Our mission - Texas fishing fun - fishing apparel

OUR MISSION:
Build the best product, promote the conservation of marine resources, use business to inspire and influence on our family, friends and our community.

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Badlands Trucker Hat - Fishing headwear Reel Sportswear
Badlands Trucker Hat - Fishing headwear Reel Sportswear

Fade Into the Black — Badlands Foamie Trucker for Anglers

Fade Into the Black — Badlands Foamie Trucker for Anglers

When the glare hits hard and the horizon burns from salt and sun, you want something that does more than just block—something that holds its ground. The Badlands Black Foamie Trucker is built for those moments. A foam-backed tricot front keeps structure sharp from launch to last light; mesh back panels breathe when the heat tries to win. The solid black canvas says you’re not here for attention—you’re here for the cast, the catch, the silence before the strike.

A flat bill visor shields eyes while you stalk flats, drive boat ramps, or lean over the gunnel. That 3 mm braided rope trim nods to old dock styles, rope lines, and salty air tradition—textured, tactile, history you can wear without trying. Mid crown profile gives presence without bulk; classic snapback closure lets you dial in the fit so the hat stays true whether you’re leaning into wind or pulling on rods. Front retro RS™ logo isn’t loud—it’s legacy. From 2014 to now, it anchors the story: how this brand started, who it’s for, what you stand behind.

This isn’t a hat for the faint of sun. It’s not built for show—it’s made for function, grit, and shadowed corners just when the light’s unforgiving. Throw it on at first cast, keep it through the midday scorch, let it walk off the boat with you—because this one earns its place in every story you chase.

When the glare hits hard and the horizon burns from salt and sun, you want something that does more than just block—something that holds its ground. The Badlands Black Foamie Trucker is built for those moments. A foam-backed tricot front keeps structure sharp from launch to last light; mesh back panels breathe when the heat tries to win. The solid black canvas says you’re not here for attention—you’re here for the cast, the catch, the silence before the strike.

A flat bill visor shields eyes while you stalk flats, drive boat ramps, or lean over the gunnel. That 3 mm braided rope trim nods to old dock styles, rope lines, and salty air tradition—textured, tactile, history you can wear without trying. Mid crown profile gives presence without bulk; classic snapback closure lets you dial in the fit so the hat stays true whether you’re leaning into wind or pulling on rods. Front retro RS™ logo isn’t loud—it’s legacy. From 2014 to now, it anchors the story: how this brand started, who it’s for, what you stand behind.

This isn’t a hat for the faint of sun. It’s not built for show—it’s made for function, grit, and shadowed corners just when the light’s unforgiving. Throw it on at first cast, keep it through the midday scorch, let it walk off the boat with you—because this one earns its place in every story you chase.

Features:

Features:

3mm Rope Decoration
Flat Bill
Foam Backed Tricot Pinch Front Panels
Mesh Back Panels
Classic Snapback
Mid Crown

3mm Rope Decoration
Flat Bill
Foam Backed Tricot Pinch Front Panels
Mesh Back Panels
Classic Snapback
Mid Crown


Reel Sportswear was born from a simple idea - high quality fishing apparel products at a reasonable price, for every angler. Our goal is not just to deliver fishing apparel products, but to innovate with style and simplicity and deliver them with outstanding service. From fishing shirts, shorts, branded t-shirts and best selling headwear, Reel Sportswear is a creative company continually looking for ways to improve on our customers’ lives - from new products to top customer service, you are our main concern! 

Our small, family-owned and operated business, based in South Texas, is the outpost of passion around fishing products that are not just high quality, but also carefully and thoughtfully produced. We’ve searched far and wide and spent countless hours developing our unique long sleeve fishing shirts, button downs, fishing hoodies, outerwear, fishing shorts, bottoms, t-shirts and fishing headwear.

At Reel Sportswear we believe in our products - if we don’t wear it, it’s not in our collections. We strive for all of our fishing clothing products to fit great, feel great and perform at the highest levels. We are doing things our way, so you know the products you get are genuine. Our approach focused on simplicity, utility and timelessness has coined Reel Sportswear one of Texas’ best selling undiscovered fishing apparel brands.

We started this company with the goal of being a bit different and that’s because of you - our customers. As Reel Sportswear took shape, we knew it had to be a different experience for our shoppers.

• High quality fishing clothing? Of course.

• Carefully designed and developed to perform? Yes.

• Amazing Customer Service? The absolute top priority.

Whether it is fishing shirts, fishing shorts, fishing headwear or any other fishing apparel product, you can be assured that attention to detail, painstaking QC and countless development hours has gone into every product. Know that if you have any questions or comments about our products or the company that a friendly voice is ready to chat with you. We love each of our fishing products and we love to talk about them so we’d love to hear what your thoughts are as well. 

 

Our Mission

We Believe in Quality

The approach we take towards product design demonstrates a bias for simplicity and utility.

We Believe in Conservation

Above all we are avid outdoorsmen and women. Protecting our marine resources with responsible values and good old fashioned common sense is the forefront of our attitude. We do our absolute best to promote safe and clean waterways, and inspire thousands each year to become conservationists.

We Believe in Community

The cornerstone belief that family, friends & community bind our industry together has been an essential part of our success. As a family owned business, our community is the backbone for everything we are able to accomplish. Staying true to our community and our core values during 7+ years in business has helped us create a company we're proud to run and work for.

We Believe in Our Products

As avid anglers, we stand behind every product we create. Each product is thoughtfully designed to consistently perform and keep you out on the water. Because of this belief, we back our products 100%.

Set the Vibe for Your Adventure with Reel Sportswear's Ultimate Spotify Playlists
Set the Vibe for Your Adventure with Reel Sportswear's Ultimate Spotify Playlists