Reel Sportswear - Our mission - Texas fishing fun - fishing apparel

Build the best product, promote the conservation of marine resources, use business to inspire and influence on our family, friends and our community.

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Reel Sportswear - Our Brand - Our Crowd - Our Story, we fish every day

About Our Brand:

Born in a small, South Texas, blue-collar beach town, blessed with a world class fishery, beautiful sandy beaches and an outdoor playground built for every adventure.


Reel Sportswear grew out of a small company that started out making shirts for local fishermen. Our values reflect those of a business started by a group of avid fishermen, and the minimalist style they promoted. The approach we take towards product design demonstrates a bias for simplicity and utility. The cornerstone belief that family, friends & community bind our industry together has been an essential part of our success. Staying true to our core values during 10 years in business has helped us create a company we're proud to run and work for. And our focus on making the best products possible has brought us success in the marketplace.


Build the best product, promote the conservation of marine resources, use business to inspire and influence on our family, friends and our community.

#reelsportswear #wearwhatguideswear

Clean Tides Project

The Clean Tides™ project works to mobilize angling communities to protect our coastline, revitalize our shorelines, and speak out for smart water policy.

The Clean Tides™ project challenges all anglers and fishing enthusiasts in the Coastal Bend to practice the "Leave No Trace" principles on their next adventure. The Leave No Trace principles might seem unimportant until you consider the combined effects of millions of outdoor visitors. One plastic bag or aluminum can may have little significance, but thousands of such pieces seriously degrade the outdoor experience for all. Leaving no trace is everyone's responsibility. The "Leave No Trace" ideology helps reinforce the Clean Tides™ mission, and reminds us to respect the rights of other users of the outdoors as well as future generations.

From our early days to now, it's always been about more than gear. It's about supporting the heartbeat of our community and the spirit of conservation – be it the Texas A&M  Harte Research Institute, the passionate young anglers a
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It's that time of the year again - Shark Week has arrived, and the excitement is soaring! In partnership with the Harte Research Institute (HRI), The Gulf Stream Podcast, and the Texas State Aquarium, we are thrilled to raise awareness about the crucial role of shark conservation in maintaining the health of our oceans.
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As summer sets in, so does the excitement of Discovery Channel's annual Shark Week. This year marks the sixth consecutive appearance of Dr. Kesley Banks, an Associate Research Scientist at the Harte Research Institute for Gulf of Mexico Studies (HRI) at Texas A&M University-Corpus Christi, during this thrilling celebration of sharks. Dr. Banks is widely recognized as an expert in shark-related research and conservation, making significant contributions to our understanding of these magnificent creatures. In this blog, we delve into the crucial role sharks play in ocean ecosystems and the efforts to conserve them for future generations.

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Reel Sportswear + Harte Research Institute, the Gulf of mexico
TAMUCC Islanders Fishing Club + Reel Sportswear

Islander Anglers Club Fish for Fun and for Science

While student life at many colleges and universities often includes joining a few clubs throughout the years spent on campus, the Islander Anglers, the official fishing club at Texas A&M University-Corpus Christi (TAMU-CC), offer their members a one-of-a-kind experience.

Reel Sportswear Celebrating 10 years in business
Wade Fishing Rockport Texas - Reel Sportswear