FOR IMMEDIATE RELEASE
Reel Sportswear®
Corpus Christi, Texas
September, 22, 2025

Reel Sportswear® Launches DRFT™ — A Free, Ad-Free Solunar Platform Built for Real Anglers

Texas-based fishing and coastal lifestyle brand Reel Sportswear® introduces DRFT™, a clean, mobile-first solunar fishing platform designed to deliver essential data without ads, paywalls, or subscription clutter.

Corpus Christi, TX — Reel Sportswear®, an independent fishing and coastal lifestyle brand founded on the Texas coast, has officially launched DRFT™, a modern solunar-driven fishing platform built for anglers who want reliable data without the distractions that dominate most fishing apps today.

Available now at fishdrft.com, DRFT™ offers anglers a fast, intuitive way to check major and minor feeding windows, wind, tide, moon phase, sunrise and sunset times, and an overall daily Fishability Score™ — all delivered through a minimalist, mobile-first interface designed specifically for coastal fishing.

“We were tired of solunar apps that felt like casinos,” said Andrew Foster, founder of Reel Sportswear®. “Pop-ups, paywalls, ads everywhere — none of it made you a better fisherman. DRFT™ is the opposite. No ads. No upsells. No BS. Just the data real anglers actually use.”

A Tool Built by Fishermen, for Fishermen

Unlike generic weather or forecast apps, DRFT™ is designed around how anglers actually plan their days — quick checks in the morning, pattern awareness across the week, and clean, digestible information that doesn’t require digging through menus or promotions.

Current DRFT™ features include:

• Solunar Major & Minor Feeding Times

• Daily Fishability Score™

• Wind Speed & Direction

• Tides & Moon Phases

• Sunrise & Sunset Times

• Hourly Conditions Summary

• Instant Location Detection

• Mobile-first, ultra-fast user interface

Additional features, including species-specific insights, seasonal pattern tracking, and private angler logbooks, are planned for future releases.

No App. No Download. No Friction.

DRFT™ is built as a modern web application, meaning anglers don’t need to download an app, create an account, or update anything to use it. The platform works instantly in any modern browser and is fully optimized for mobile, tablet, and desktop devices.

By removing app store downloads and mandatory signups, DRFT™ allows anglers to check conditions quickly — whether they’re at the dock, in the truck, or standing in the water — without draining battery life or dealing with notifications and background tracking.

The web-first approach also allows DRFT™ to roll out improvements continuously, ensuring all users always have access to the latest features and data without manual updates.

Built in Texas. Designed for the Coast.

DRFT™ was designed and developed in-house by the Reel Sportswear® team — the same group behind the brand’s films, music projects, and community-driven events.

“We’ve always built things for our people — shirts, films, events, whatever brings the community together,” Foster added. “DRFT™ is just another way to serve the anglers who’ve kept this brand alive. And it’s free because it should be.”

Available Now

DRFT™ is live and available now at:
👉 https://www.fishdrft.com

The platform requires no account, no signup, and works instantly in any modern web browser.

About Reel Sportswear®

Founded in 2013 on the Texas coast, Reel Sportswear® is a fishing and coastal lifestyle brand built by anglers for life on and off the water. Known for its functional fishing apparel, independent mindset, and community-first ethos, Reel Sportswear® creates products and platforms designed for real use — without corporate influence or unnecessary noise.

Media Contact:
Reel Sportswear®
Email: press@reelsportswear.com
Website: https://reelsportswear.com
DRFT™: https://www.fishdrft.com
Instagram: https://instagram.com/reelsportswear