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King Fisher | The Story of Doug Bird


Reel Sportswear® presents a short documentary film about the robust career of the late fishing guide, Doug Bird. Doug not only navigated a successful career on the Laguna Madre but influenced decades worth of fishermen and anglers.

King Fisher thoughtfully reflects on Doug's career, life, and influence as a legendary outdoorsman, fishing guide, and mentor.



Featured: Kevin Akin, Brett Caron, Joey Farah & Bill Sheka.


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About Reel Sportswear: Reel Sportswear grew out of a small company that started out making shirts for local fishermen. The approach we take towards product design demonstrates a bias for simplicity and utility.